Campaigns + projects

THE STUDIO | Season 1

Gig: Creative Content Development
Platform: Apple TV+
Output: In-App In-Season Video Campaign

WOLFS

Gig: Creative Content Development
Platform: Apple TV+
Output: In-App Post-Premiere Video Campaign

Ted Lasso | Seasons 2 & 3

Gig: Copywriter, Creative Content Development
Platform: Apple TV+
Output: Character Spotlights, Cast Interviews, Clip Collections, Awards Support, Bridge Content

watch the sound with mark ronson | non-fiction

Gig: Creative Content Development
Platform: Apple TV+
Output: Ecosystem Experience (Apple Music)

deadwood | film

Gig: Campaign Coordinator
Platforms: HBO.com
Output: Editorial Strategy, Cast Interviews

sharp objects | mini-series

Gig: Campaign Coordinator
Platforms: HBO.com, Streaming
Output: Editorial Strategy, Corporate Social Responsibility Strategy, Cast and Crew Interviews, Premiere Coverage
Fun Fact: Favorite. Campaign. Ever.

THE SOPRANOS | 20TH ANNIVERSARY

Gig: Editorial Coordinator, HBO
Platforms: HBO.com, Streaming, Twitter
Output: Editorial Strategy, Cast and Crew Interviews, Anniversary Event Coverage (Split Screens Festival), Social Strategy Support (“The Sopranos Nicknames”)
Accolades: 5x Clio-winning Campaign

decider/new york post

Gig: Staff Writer and Producer
Output: 1200 articles in less than 2 years.

SILO | Season 2

Gig: Creative Content Development
Platform: Apple TV+
Output: In-App In-Season Video Campaign

The morning Show | season 2

Gig: Copywriter and Creative Strategy
Platform: Apple TV+
Output: Artwork Strategy (Narrative)

CHERNOBYL | MINI-SERIES & PODCAST

Gig: Campaign Coordinator
Platforms: HBO.com, YouTube, Streaming
Output: Video Interviews, Companion Podcast

the case against adnan syed | non-fiction

Gig: Campaign Coordinator
Platforms: HBO.com
Output: Editorial Strategy, Episodic Content Strategy

THE LEFTOVERS | SEASON 3

Gig: Campaign Coordinator
Platforms: HBO.com, WatchingTheLeftovers.com (Series Blog)
Output: Editorial Strategy, Cast and Crew Interviews, Fan Art Campaign, Premiere Coverage

notes from the field | film

Gig: Campaign Coordinator
Platforms: HBO.com, Streaming
Output: Cast and Crew Interviews, Event Coverage, Community Outreach (CSR Strategy)

the broken circle breakdown | film

Gig: Editorial Assistant, Tribeca Film
Platforms: TribecaFilm.com, OOH
Output: Academy Awards Campaign (Best Foreign Language Film - Nominee)

Foundation | seasons 1 & 2

Gig: Copywriter, Creative Content Development
Platform: Apple TV+
Output: Artwork Strategy (Narrative)

for all mankind | seasons 2 & 3

Gig: Creative Content Assistance, Research
Platform: Apple TV+

high MAINTENANCE | seasons 1-3

Gig: Campaign Coordinator
Platforms: HBO.com, Instagram, YouTube, Streaming
Output: Ancillary Video Content Series, Crew Interviews, Out-of-Home Coverage, Social Support, Community Outreach
Fun Fact: Covered the show for Tribeca and Decider (when it was still a web series on Vimeo).

RECOMMENDED BY HUMANS | HBO

Gig: Campaign Manager, Former Coordinator
Platforms: HBO.com, Twitter, YouTube, Instagram
Output: Editorial Strategy, Production Assistance, Development Support, Composition and Scoring Assistance, Social Strategy and Execution (for over 36 bespoke videos and their many optimized versions)
Fun Fact: Most rewarding campaign I’ve ever worked on.

the deuce | seasons 1 & 2

Gig: Editorial Coordinator
Platforms: HBO.com
Output: Cast and Crew Interviews

2 dope queens | COMEDY specials

Gig: Campaign Coordinator, HBO
Platforms: HBO.com, Social, Streaming
Output: Editorial Strategy, Video Content Development, Cast and Crew Interviews, Community Outreach (CSR Strategy), Event Coverage

palo alto | film

Gig: Editorial Assistant
Platforms: TribecaFilm.com, Out-of-Home
Output: Marketing Strategy and Editorial Support

westworld | season 2

Gig: Campaign Coordinator
Platforms: HBO.com, YouTube, Streaming
Output: Editorial Strategy, Episode Recaps, Video Interviews, Text Interviews, Voice Skill (assistance), Out-of-Home Activation (assistance), SXSWestworld Coverage
Accolades: Creative Arts Emmy: Outstanding Achievement in Interactive Media (2018)

insecure | seasons 1-3

Gig: Campaign Coordinator
Platforms: HBO.com, Facebook
Output: Editorial Strategy, Facebook Live Strategy and Production, Cast and Crew Interviews, Festival Coverage (American Black Film Festival), Social Strategy, Episodic Video Franchise (“Wine Downs”).
Fun Fact: Covered Issa Rae’s web series for Decider/NY Post.

2020 ELECTIONS CAMPAIGN | HBO

Gig: Campaign Manager (Brand Social)
Platforms: Twitter, Facebook, Instagram
Output: Social Strategy
Accolades: Bronze Clio Winner (2021)

jane fonda in five acts | non-fiction

Gig: Campaign Coordinator
Platforms: HBO.com
Output: Editorial Strategy, Interviews

girls | SEASON 6

Gig: Editorial Coordinator
Platforms: HBO.com, Streaming
Output: Product Strategy, Editorial Programming

zero charisma | film

Gig: Editorial Assistant, Tribeca Film
Platforms: TribecaFilm.com, OOH
Output: Marketing Strategy and Editorial Support
Fun Fact: First marketing campaign!

High woods | original screenplay

Gist: After her grandparents’ mysterious death, a young woman inherits their haunted estate and the history it harnesses.
Available On: Amazon and Kindle
Accolades: Available on FilmFreeway